Services: content ideation, design Social media prelaunch Agency: BreadNButter
Project Overview
My team and I had an exciting opportunity to launch Microsoft Teams' official Instagram channel. Before launch, of course, comes pre-launch. We created 4 grid takeovers that showcased how different teams use Teams in their own way.
My Contributions
The prelaunch effort was a last minute decision, and before kickoff it was go-time. We had 2 weeks to concept, create and get approval on an exciting experience. Aside from sourcing photos of cute animals and people who embodied the right vibe of the grids, I helped ideate pieces of content and led the design effort alongside the creative lead.
Select posts
PC: 10/10 doctors recommend a cute animal break at least once a day. Twice if you're feeling irritable. 🙊
PC: Welcome parties! Lunch dates! Puppy pop-ins! Oh my! When you’re ready to turn off—party on. 😎
PC: Did you schedule time for frisbee and spilling your dinner on the floor?
Full grids
The Team:
Creative Director: Adam Brock, Art Director: Kelly Kalvig, Copywriter: Amanda Wheeler, Designer: Tiarra La
